Last updated August 2, 2026
The short version: we get paid when an appointment is actually booked on your calendar. Advertising spend goes to the ad platform, not to us. Either side can end the arrangement with notice.
These terms govern your use of crescendomarketing.biz and, where we have not signed a separate written agreement with you, the services Crescendo Marketing provides. Where we have signed a separate agreement, that agreement controls if it conflicts with anything here.
We provide some or all of the following, depending on what we agree with you:
Our fee is charged per appointment booked, at a rate agreed with you in writing before we begin. There is no retainer and no setup fee unless we have specifically agreed one.
An appointment is billable when all of the following are true:
A booked appointment that the customer does not attend is still billable. We are engaged to get a qualified prospect onto your calendar at a time they agreed to; whether they turn up, and what happens at the appointment, depends on your business. If you believe a particular appointment should not be billed, tell us within 7 days of the invoice and we will review it in good faith.
Advertising spend is separate from our fee and is paid by you directly to the advertising platform. It does not come to us. Meta and Google set their own rates, billing, and policies, and we do not control what your budget buys on any given day.
If we cannot reach your calendar or your accounts, or the availability we are given is wrong, we cannot be responsible for appointments that are missed or wrongly scheduled as a result.
Engagements are month to month unless agreed otherwise in writing, and continue each month until one of us ends them. There is no minimum term, no automatic annual lock-in, and no cancellation fee.
How to cancel: email juan@crescendomarketing.biz and say you want to stop. That is the whole process — we will not require a phone call, a form, or notice in any particular format. We will confirm in writing. Several states, including California, require that a service you signed up for online can be cancelled just as easily online; email cancellation satisfies that and we will not put obstacles in the way.
You remain responsible for fees for appointments booked before the arrangement ends. On termination we will hand over the accounts and assets that belong to you.
You agree that we may communicate with you electronically and that agreements, notices, disclosures and invoices we provide electronically satisfy any legal requirement that they be in writing. You may withdraw this consent by writing to us, though we may then be unable to provide the services.
We do not guarantee any particular number of leads, appointments, customers, or revenue. Marketing results depend on your market, your pricing, your capacity, your reputation, and how you handle the appointments we book. Please also read our Disclaimer.
Your business name, marks, content, customer data, and advertising accounts remain yours. The systems, prompts, templates, and tooling we use to deliver the service remain ours, including any improvements we make while working with you. You may not copy, resell, or reverse engineer them.
Each of us will keep the other's non-public business information confidential and use it only to perform the engagement. We may describe the work in general terms, and use anonymised performance figures, unless you ask us in writing not to.
To the fullest extent permitted by law, Crescendo Marketing is not liable for indirect, incidental, special, or consequential damages, or for lost profits or lost business opportunity. Our total liability arising out of the services is limited to the fees you paid us in the three months before the event giving rise to the claim.
We are not responsible for outages, policy changes, account suspensions, or pricing changes imposed by third-party platforms such as Meta, Google, or your calendar or CRM provider.
These terms are governed by the laws of the State of Tennessee, without regard to its conflict of law rules. Any dispute will be brought in the state or federal courts located in Tennessee.
Nothing in these terms takes away a right your own state gives you. Consumer protection laws in your state may grant you rights that cannot be waived by agreement — including rights around cancellation, refunds, and remedies — and where that is the case, those rights apply regardless of anything written here. Any limitation of liability above applies only to the extent the law where you live permits it.
If any part of these terms is found unenforceable in your state, that part is limited or removed to the minimum extent necessary and the rest continues to apply.
We may update these terms; the date at the top of this page will change when we do. Continuing to use the site or our services after an update means you accept it.